{"title":"Genesis","description":"\u003cp\u003e\u003cspan\u003eEvery brand has a beginning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eGenesis represents the foundation of NAILUJ — where minimalist design, identity, and elevated streetwear come together for the first time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis collection is built around clean aesthetics, premium comfort, and pieces designed to move effortlessly through everyday life while still making a statement. Every detail reflects the start of a larger vision — one rooted in originality, confidence, and forward momentum.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWelcome to the beginning.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eNAILUJ\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"the-genesis-tee-by-nailuj","title":"Genesis Dual Mark Tee","description":"\u003cp\u003e\u003cstrong\u003eThe Genesis Tee by NAILUJ\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe beginning of the NAILUJ vision.\u003c\/p\u003e\u003cp\u003eDesigned with a minimalist luxury aesthetic, The Genesis Tee represents foundation, identity, and forward momentum. 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Crafted from ultra-soft airlume combed and ring-spun cotton, the fabric was chosen for both comfort and everyday versatility.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis is more than a graphic tee — it’s the first chapter of the brand.\u003c\/p\u003e\u003cp\u003eFeatures:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eModern boxy fit\u003c\/li\u003e\n\u003cli\u003eRelaxed silhouette with dropped shoulders\u003c\/li\u003e\n\u003cli\u003ePremium soft-touch fabric\u003c\/li\u003e\n\u003cli\u003eSignature front print design\u003c\/li\u003e\n\u003cli\u003eNAILUJ emblem detail on upper back\u003c\/li\u003e\n\u003cli\u003eLightweight and comfortable for everyday wear\u003c\/li\u003e\n\u003cli\u003eDesigned for versatile streetwear and layered styling\u003c\/li\u003e\n\u003cli\u003e100% airlume combed and ring-spun cotton\u003c\/li\u003e\n\u003cli\u003eAthletic Heather: 90% airlume combed and ring-spun cotton \/ 10% polyester\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhether worn as a statement piece or part of a complete fit, The Genesis Tee was made to stand out without saying too much.\u003c\/p\u003e\u003cp style=\"font-weight: normal; 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